Northern Tool + Equipment Brings First Ever Live broadcast of Sons of Speed vintage motorcycle racing to Next Level Sports & Entertainment

Release date Feb. 23, 2023, 08:45 am EDT
New Smyrna, FL, United States

For the first time ever, Sons of Speed® will be broadcast on Next Level Sports & Entertainment available on multiple cable and streaming platforms around the globe and live-streamed on YouTube, bringing all the excitement of the classic motorcycle racing series to fans who can't make it to the track.

With color commentary from NASCAR's Kyle Petty, viewers will be fully immersed in the races from the comfort of their homes. The races are possible thanks to presenting sponsor Northern Tool + Equipment and live stream sponsors Twin Power, Mercer and Holland Transfer Co. Races begin at noon EST on Saturday, March 4.

During Daytona Bike Week, Sons of Speed centers around racers competing on vintage motorcycles racing on a steeply banked track hitting speeds up to 80 mph. The race takes inspiration from the early 20th century board track racing that showcases pre-1950 V-twin motorcycles. The Sons of Speed race was created to showcase vintage motorcycles and expose the next generation to the history and excitement of motorcycle racing.

Additionally, Northern Tool + Equipment will welcome three students from Deltona's Pine Ridge High to New Smyrna Speedway on Friday, March 3. They will meet Sons of Speed participating racers and work on vintage motorcycles together as part of Northern Tool + Equipment's Tools for the Trades™ program.

Tools for the Trades was created to help address the skilled trades labor gap by providing schools, students, and instructors with the proper equipment for teaching the trades to the next generation. The students selected are seniors currently enrolled in classes providing the skills needed to pursue a career in the trades. Northern Tool + Equipment will also donate tools and equipment to their school's CTE program.

"As a company dedicated to supporting skilled solvers and serious DIY-ers, our partnership with Sons of Speed was natural," said Suresh Krishna, president & CEO of Northern Tool + Equipment. "Welcoming the students from Pine Ridge High to the racetrack highlights the amazing variety of professional opportunities out there for skilled trades, including welders and fabricators."


Note to publisher, not for publication

Please login to view this information: Login

Distribution channels: Entertainment Business Partnership
  • Northern Tool + Equipment
  • Please login to view this information
Buzzafy, the smart way to get noticed online
Don't have an account? Sign up!

Discover the true potential of your news! Get your news in front of journalists, bloggers and influencers. And increase your online presence in no time.

Sign up   Login